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Case Study
Nova Financial
A brand and website rebuild for a fintech startup ready to look as sharp as its product.
Services :
Brand, Web
Year :
2026
Timeline :
6 weeks
The Challenge
Nova had built something people loved, but their brand told the wrong story — clumsy, generic, and years behind the product. New investors were coming. First impressions had to change fast.
The Solution
The identity was rebuilt around one idea: money should feel calm. A refined wordmark, a warmer palette, and a website that guides rather than overwhelms. Every screen was designed to earn trust in seconds.
A system, not a facelift.
Beyond the visuals, Nova got a flexible design system so their team could keep building without losing the thread.
Behind the Work
The Outcome
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